Srinagar, Aug 24: Gurez valley and ski resort of Gulmarg have been adjudged as greatest offbeat and journey locations respectively in India at a glittering award ceremony organised by “Outlook Traveler Journal” at New Delhi Wednesday.
The Outlook Traveller Awards are the benchmark of high quality within the journey and tourism trade and felicitate the very best of the very best every year. The awards take a 360 diploma view of the tourism sector and the best way it has been rising.
The award was offered by Union Minister for Tourism & Tradition, G Kisan Reddy to Secretary Tourism, Sarmad Hafeez.
The award was given to the Tourism Division for selling Gurez within the class of offbeat tourism locations. J&Ok Tourism additionally bagged the award for journey tourism at Gulmarg.
Talking on the event, the Union Tourism Minister mentioned it was satisfying to notice that tourism in J&Ok has seen a turnaround within the final two years and the vacationer arrivals this yr have crossed a document quantity. He mentioned beneath the brand new movie coverage, taking pictures of movies in J&Ok has been revived and is being incentivized.
Complimenting the organizers for holding the award ceremony, Reddy mentioned this will surely encourage the very best practices within the tourism sector. He additionally complimented the States and UTs which bagged the awards saying it will go a great distance in encouraging and selling tourism within the nation.
The Union Minister mentioned an surroundings of vacationer actions is prevailing within the nation and the Union Authorities is taking steps to additional strengthen the sector. He mentioned the federal government is considering to convey Nationwide Tourism Coverage within the subsequent funds session.
Earlier, taking part in numerous panel discussions, Sarmad Hafeez dwelt intimately concerning the measures taken by the J&Ok administration in broadening the canvas of vacationer locations and sights throughout J&Ok. He mentioned because of the sustained and coordinated efforts of the Tourism Division and stakeholders this yr J&Ok noticed document vacationer arrivals in lots of a long time.
Director, Tourism, Kashmir, Dr. G N Itoo was additionally current on the event.
Deputy Director Tourism Kashmir Dr. Deeba Khalid informed Rising Kashmir that within the yearly Outlook Traveler awards 2022 for locations beneath numerous classes throughout India, Jammu and Kashmir has obtained the 2 vacation spot awards beneath two classes.
“As Jammu and Kashmir authorities had recognized 75 offbeat locations throughout UT and a number of other programmes and occasions have been held at these locations to convey them on the tourism map and with the number of Gurez as the very best offbeat vacation spot in India, the efforts have paid off,” Dr. Deeba added.
Dr. Deeba mentioned Gurez can also be scheduled to host a mega competition by the tip of this month.
Deputy Commissioner Bandipora, Dr. Owais Ahmad informed Rising Kashmir that credit score of this award goes to laborious working officers and particularly to younger volunteers and entrepreneurs who created such a vacationer pleasant surroundings inside a brief span of time.
Tourism alongside LoC in Gurez began gaining momentum final yr when the 2 nations India and Pakistan agreed to stick to a ceasefire settlement following which trekkers, vacationers, and locals began flocking to areas near the Line of Management.