Arvind Bundhun Unveils Mauritius: A Premier MICE, Weddings … – EVENTFAQs – Travel India Alone
Arvind Bundhun Mauritius Tourism Promotion Authority
Nestled amidst the azure waters of the Indian Ocean, Mauritius stands as a charming vacation spot that has charmed vacationers with its pure magnificence and heat hospitality. With pristine white seashores, lush landscapes, and a wealthy cultural heritage, the island has earned a well-deserved status as a sought-after journey spot.
On this unique interview, EVENTFAQS Media explores the strategic imaginative and prescient of Arvind Bundhun, the Director of Mauritius Tourism Promotion Authority (MTPA), as he sheds mild on the island’s rise as a best choice for MICE, weddings, and movie shootings. Delving into the island’s appeal, we uncover the explanations behind its reputation amongst Indian vacationers and the way Mauritius has fastidiously crafted its attraction as a premier vacation spot. From accountable tourism practices to a dedication to offering distinctive experiences, Mauritius continues to be a vacation spot that leaves a long-lasting impression on those that go to its shores.
What was the thought behind showcasing Mauritius at WOW?
As a part of our visibility technique and our B2B commerce technique, MTPA ensures that it’s current on key platforms that tackle MICE, Weddings, and Movies, consistently partaking with the important thing publications/occasions linked to this phase. WOW presents a great alternative for us to showcase what the island can provide, as Mauritius is a pacesetter in MICE, large Indian weddings, and movie shootings within the area.
Significance of the Indian market.
Mauritius is taken into account a honeymoon vacation spot providing high-quality service in India, in addition to a household vacation spot with quite a lot of experiences in comparison with different seashore locations. The vacation spot is among the world’s aspirational tourism locations for the Indian traveler, particularly from its robust film-induced cultural diaspora and life-style status over time. It gives the Indian traveler a novel product that consists of white seashores, gorgeous nature, a variety of water and land-based actions, wealthy gastronomy, tradition, visa-free entry, safety, golf, spas, and welcoming individuals. Mauritius can be thought of an island vacation spot that gives past the seashore experiences together with high-quality service and quite a lot of choices. MICE and weddings are additionally key segments which have been actively promoted.
The robust cultural ties, affect on meals, language, as a excessive proportion of Mauritians are of Indian descent, give a sense of residence away from residence to Indian vacationers, which supplies added benefit to the vacation spot. Moreover, the excessive season interval for Indian teams and weddings falls partly through the off-season for Europe, and given the recent summer time in India, Mauritius turns into naturally a visa-on-arrival, easy-to-connect vacation spot, particularly through the sizzling Indian summer time for Indian households and {couples}.
When it comes to numbers, what was the variety of Indian vacationers to Mauritius final 12 months, and what’s your goal for 2023?
Final 12 months, borders had been solely reopened in March 2022, and flights had been slowly reinstated, with 5 flights from Mumbai. So final 12 months was a sluggish restoration, and with the beginning of the operation of Vistara in finish March 2023, we expect a great restoration over the pre-COVID 12 months 2019. Now that Air Mauritius has launched its flight from Delhi and with the operation of Vistara from Mumbai, we expect MICE numbers to develop throughout this MICE season, particularly in September.
What makes Mauritius an important MICE and marriage ceremony vacation spot, and the way are you ensuring that Indian company and MICE brokers select Mauritius to carry their teams?
Mauritius is well-known for its logistics, facilitations, and ease and professionalism of its stakeholders to deal with large MICE teams and massive weddings. We’ve obtained many awards and accolades for our MICE excellence. Along with providing tailored MICE choices to our purchasers, Mauritius additionally has a MICE incentive Scheme, which consists of 15% VAT exemption on lodging for teams of greater than 50 pax staying for at least 3 nights. The island could be very accessible with 6 flights by Air Mauritius from Mumbai, 2 from Delhi, and 5 flights from Mumbai by Vistara.
How do you suppose the lodges are ready to cater to large Indian teams and weddings?
As talked about above, all our MICE stakeholders have a stable status for giving their greatest to MICE Indian teams, adapting to their style and necessities, and have devoted MICE and marriage ceremony workers to make sure the graceful functioning of teams and occasions. We’re consistently partaking with the marriage planners, occasions specialists in India, and marking our presence on the important thing platforms for weddings in order that we stay of their thoughts as a most popular marriage ceremony vacation spot. Mauritius has a plethora of choices for {couples} to get married anyplace on the island – be it at an indoor venue, a Chateau, or on the white seashores with a turquoise blue ocean within the backdrop, and extra. Mauritius is residence to a few of the greatest marriage ceremony coordinators and distributors, accessible ranging from the preliminary session till the second the newly wedded couple leaves for his or her honeymoon. Nearly all lodges, resorts, and villas provide intensive marriage ceremony packages and have their very own skilled marriage ceremony coordinators to arrange each element of the weddings.
When it comes to accountable tourism and sustainability, the lodges and marriage ceremony organizers in Mauritius give attention to utilizing recent greens, fruits, spices, and different components which are domestically grown and sourced to learn the native farmers.
How are you planning your advertising initiatives for India?
We’re at the moment engaged on our B2B and B2C digital motion plan that can run from July 2023 to June 2024, concentrating on our key segments in India. The plan will embrace Fam journeys for marriage ceremony planners, specialised trainings for MICE and weddings, and roadshows. We work hand in hand with the journey commerce and are current on key commerce truthful platforms the place we co-host our native stakeholders on our sales space to facilitate their conferences with the Indian journey commerce. We additionally conduct FAM journeys and roadshows. Moreover, joint advertising campaigns are additionally performed.
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From accountable tourism practices to a dedication to offering distinctive experiences, Mauritius continues to be a vacation spot that leaves a long-lasting impression on those that go to its shores.
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