On this first month of 2023, I discover myself questioning what fads, tendencies, diets, colors, locations and tales multi-trillion-dollar industries will spin, promote, and etch into our collective psyches this yr. Will we be chasing a high-protein weight loss program? Will we be flocking to Mauritius and its withering seashores? Will cerulean be the color we are going to all put on? Will right-wing fascists and left-wing woke cancelists get extra traction to tear our fraternity aside? Will changing into vegan and consuming meatless meat and meat manufactured in petri dishes be our fad of alternative? I’m certain I haven’t even scratched the floor of the mountain of insanity and self-enriching hyperbole that’s used to show folks into obedient sheeple, who comply with and/or purchase something and every part that profit-hungry companies and soulless executives market and promote to people hungry for a fast highway to heaven.
That is the time of yr after we mindlessly flip into evangelists of fads. Maimed in our pondering by cutthroat capitalism, we chunk the hand that feeds us and vote into energy the very politicians which might be predatory in direction of our personal strata in society. We worship at temples, synagogues, mosques and church buildings the place ministers and clergymen, within the identify of God, lace sermons with social commentary advocating the stripping of our human rights, and lowering us into hapless people.
The garments we put on, the meals we eat, the faculties we examine in, the roles we work, the eating places we frequent, the films we watch, the aircrafts we fly in, the vehicles we drive — as strange and mundane as these decisions are, by means of them we additional enrich these whose solely concern is rising their very own wealth, whatever the hurt to the patron. For generations, now we have shopped, eaten, schooled and labored most robotically and numbed our minds into a spot of zero creativeness and some extent of no-good return.
Once I arrived in New York Metropolis in 1993, Manhattan was a really completely different metropolis from the one I left two years in the past. It was riddled with crime, with medication spawning a palpable umbra over town’s in any other case vibrant soul. It was the Clinton presidency that introduced a renaissance, that breathed new life and cleaned up town’s act. In my practically three many years there, I noticed women and men of all races, colors, religions, ethnicities, and nationalities — immigrant and native — residing and dealing, celebrating and partying, sharing and discovering, caring and nurturing. As robust as residing in Manhattan will be, with exorbitant rents and expensive meals, town that by no means sleeps affords a haven without spending a dime pondering and realisation of the American dream.
Within the grit and dirt, muck and shine, museums and monetary establishments, libraries and retail outlets, and within the nook bodegas, owned and run by immigrants escaping starvation and strife, one sees the hovering power of human aspiration. The accents one hears, the meals one tastes at hole-in-the-wall and high-end eating places, the music and dance on the road, the style — all spotlight the colourfully populous mosaic that’s NYC. It’s a residing showcase of how an unrestricted thoughts is the breeding floor of human progress and ingenuity.
Now residence in New Delhi, I see a face of India that’s each comforting and difficult. I’ve been welcomed in India as fervently as I used to be as a 20-year-old in Manhattan. Household and buddies, neighbours and strangers, acquaintances {and professional} colleagues, mentors and mentees, the wildlife — all prolonged a wealthy, heat and therapeutic embrace.
There exists at present, because it did once I was a younger boy coming of age, an India that’s past extraordinary in the way it lives and loves. On the streets, posh and poor, in properties, wealthy and impoverished, within the phrases spoken in Hindi, Tamil, Urdu or Bengali, in clothes as previous as India and that stolen from the West — I discover staggering magnificence, mind-boggling richness of nuance, and layers of delightfully easy discovery. Pleasure is present in India within the thick of poverty. Life and color take form and kind in ways in which hang-out me at present as they did once I was a baby. It’s this India that makes me see hope in tomorrow and has me wanting higher for my nation and its unimaginable folks.
However I additionally see within the India of at present quickly-changing geographies, societies and mindscapes which might be being drawn towards the identical challenges and vagaries that fractured america. The place as soon as my eyes would have romanced the sale of indigenous meals and clothes, I now discover vulgar multinationalism devouring the native, making certain they are going to by no means see the sunshine of day. And it does so whereas its proponents outwardly proclaim sustainability, human individuality, and regionality to be of utmost significance. My native favourites in clothes and avenue meals, and the language I grew up listening to and talking have taken on Western identities, generally to the detriment of my locality, state.
Let this be the yr we aren’t to be taken in by the fads, tendencies, diets, colors, locations, and tall tales that seasoned company advertising and marketing gurus bombard us with each day. Let’s present them what occurs when societies and nations respect every member inside their folds. Let’s suppose collectively and map our journeys in a fashion and narrative that’s really native in all sectors of human consumption. Let’s guarantee that overseas meals labelled as manna from heaven, but are junk meals in these international locations from which they arrive, are cancelled from our lives. Let’s drop the phrase “ethnic” as a prefix to our indigenous meals, dance, drama, motion pictures, clothes and music. When did we develop into so drunk on American multinationalism that we allowed their misplaced jargon for our valued property to develop into the best way we outline them ourselves?
It’s by no means too late, and 2023 needs to be that yr after we take again our meals, clothes, songs, music and dance and personal them with satisfaction. Let’s shield our tradition with the identical decided intentionality that northern Europeans and North People have to guard theirs by means of their multinational companies. All people, regardless of the place they arrive from or stay, have a novel ethnicity, and so it shouldn’t be a White particular person’s prerogative to affix prefixes to our meals, gown, music, and dance. Let’s be aware and considerate, clever and intuitive, clever and reflective, beneficiant and gracious, sort and caring, and most of all, respectful on this New 12 months.
Let’s work laborious to make India a land of sage knowledge and harmonious residing. Maa Bharati, Mom India, is proud when her youngsters stay with welcoming smiles, heartfelt magnanimity, guttural, meditative and reflective mindfulness, and peaceably with the planet and all who inhabit it.